Color, red social incomprendida

Interesting article that I read on ReadWriteWeb where asked about the possibility that color , that social network which we discussed when it launched just a month ago , may be 'the new Twitter. " Use an expression and putting Twitter as a comparative example seems a bit ugly, mostly because it would be more correct to say that color may be the next big revolutionary network.

His release came mainly involved in much hype for this round of funding of $ 41 million (said quickly and that makes us think about this new internetil alleged bubble), which won even before reaching the general public. Its founder, Bill Nguyen, is also behind other successes as Lala, the music streaming service that bought Apple . But what good is Colour ? Color is a network of photography that allows you to associate to a place all the photos taken in the vicinity of the site and automatically turn become available to all network users in the vicinity. Supposedly aimed at social events, where users upload pictures of the wedding / concert / conference or whatever and you can see pictures of other users and easily download them to their terminals. Take a photo with the application, it goes in the background and automatically becomes available for anyone who is close, either at the same time or at a much later, anyway, the picture is linked, associated, in this place.

Put like that, and explained well, I'm the first to admit that looks like a real silly. This is where it's funny, because we must remember that probably the thinking of many (myself included) when we explained that Twitter was going on to tell what was going on in 140 characters was very similar: that was all that often useless. Well, in my humble opinion the future that awaits Color is also brilliant, is one of those things you do not understand until you use them, until you see it has many more uses than you had planned (again, just like Twitter) and probably those who have opted to make such outrageous money they have probably thought twice about where they put their dollars.

Color is at the moment, a social network misunderstood. Misunderstood in part by wanting to limit it to that function of "sharing photos fluently in public events and / or social ', having a rather elaborate and nothing interface intuitive, being so new, so innovative and so revolutionary in many aspects such as everything new, innovative and revolutionary hard to understand at a glance. Color is a social network that makes use of what is probably the next major term in the field of social networks, after 'friendship', 'real time' and 'geo' closeness. There is more to look at other examples like Yobongo , chat and instant messaging mix chatroulette that automatically opens a chat with someone whose only requirement is that you are near us, just a few blocks away in our city "Silly? You can "Extremely funny? Sure.

But leaving aside the proximity, its influence on the future of social networks and understand the concept color back to discuss the possible uses that can be given to this network. Color as mentioned earlier can not be limited to an application it only serves to share photos at events, I really like the concept of 'Color to place', a color, fill, Tagged, associating a photo. One of the strengths of the application is that when we take a picture it has no expiration date, there remains floating in the clouds, the thin line between cloud computing for augmented reality. So, if I go for example to the Eiffel Tower and took a beautiful sunset photo from the top of Paris, that photo will not be with me in memory of my smartphone, it stays there, associated with that site, making the 'tag', augmented reality element, and when another user goes there, days, months or even years later and may remain there to see it, download it and share it with your contacts.

Once we took a picture in a group with other people can see their profiles that point forward, so going back to the example of the Eiffel Tower you can see photos of the Japanese man who also did a picture with me and continues Color app using thousands of miles away, with friends or other users. That is, the more we use color more we can say that the theory of six degrees of separation ridiculous.

Color is a foreign network, new, exciting and redefining many existing concepts and others who believed completely obvious place (do not believe, for example, you can talk about the concept of 'friendship' in it). Imagine a Instagram reinvented, where what matters is not the model's Twitter followers / followings but geolocation, where the photos were taken, the time users and establish ties with these users for sharing something so banal but at once so deep as to have been, no matter when, exactly in the same place.

Color, misunderstood network written in ALT1040 April 28, 2011 by Carlos Rebato
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