RIM introduces new BlackBerry Bold and services in World

In a world where competition from smart phones more than ever, an incredible battle to be first in everything, sales, upgrades in capabilities in speed ... and above all that, only a handful, less than five companies in the world are able to give a terminal operating system and a truly passionate appropriate for many people, it is more important than ever to attract new users and existing, if possible, keep them happy.

Canada's RIM is presented in Orlando in its annual World Conference BlackBerry , its new products for this half of the year.

What is BlackBerry's new? If I summarize: a new BlackBerry Bold, a new version of its operating system for smartphones, some new applications for tablet and management services for businesses. It is generally typical of what we are accustomed, we are spoiled addicts about consumer technology, we want the news and as soon as possible and if there is a big event we do not want a great product, we want more great products. This may seem like a BlackBerry World event with a decaffeinated release, but we will see in more detail.

BlackBerry Bold 9900

RIM has introduced the new BlackBerry Bold 9900, a new generation of high-end smartphone. Not a BlackBerry Curve, is bigger, more powerful and specially designed for their use will be quite extensive and mostly professional.

The big news of this terminal is that for the first time RIM introduces touch screen on a terminal Bold range. Clear that RIM has released touch-screen terminals, from two generations BlackBerry Storm with a large touch screen. Or the newer BlackBerry Torch is a kind of union of a BlackBerry Bold with your keyboard and touch screen Storm. The union was not entirely welcome in some sectors, especially new people "normal" who want a hassle-free smartphone, touch screen and without a physical keyboard.

BlackBerry Bold 9900 has a traditional design of the Bold series, but if you're a fan of this type of terminal you will see more similar to a BlackBerry 9000 (first generation) that the latest versions. It is thinner, which is transformed into a weight reduced, but is taller and wider. It is because of a larger touch screen and a physical QWERTY keyboard something bigger and that is the type of keyboard to type in the addiction becomes so comfortable it is.

Has a new 1.2GHz processor that allows you to catch up with the rest of the newer smartphones like the iPhone 4 or the latest Android as Google Nexus S , a browser with new JavaScript engine that allows web pages to load more fast (based on Webkit), the possibility of using augmented reality applications to improve data visualization, such as BlackBerry Messenger will let you view the conversations you have with your contacts while viewing what you have before with the camera mobile.

Other features is the 5 megapixel camera capable of recording video at 720p, but as always comment, which is capable of recording in high definition does not mean that video quality is really high definition. It also includes NFC system, the system can transmit information at very short distance, now revived thanks to Google that tries to push as a method of payment.

Facebook and video chat applications for Playbook

The BlackBerry tablet was launched a couple of weeks in the U.S. and Canada, its international release largely depends on the operators, but we anticipate that the launch in Spain is ready for the end of June. This tablet has a downside, you need to use a BlackBerry alguans critical applications such as e-mail. RIM has said that in a future update Playbook native applications have their own email, calendar, contacts ... but not until a few months, so like it or not, if you want a Playbook need a BlackBerry to enjoy it in full .

Brand new RIM Playbook focuses on two new applications, a native of Facebook and the arrival of video calls and calls between two of the tablet. What you can expect is the most obvious application of this type, as Google has recently added video calls to Google Talk on Android, you just have to select a contact with a playbook and make a video call. That if only via Wi-Fi is not allowed to make video calls using the 3G data connection of the BlackBerry data plan.

Facebook is the second new BlackBerry for Playbook, a native application for the QNX operating system's Playbook not actually becomes the first Facebook application for a tablet, because as the most important social networking applications on BlackBerry is developed for the BlackBerry itself. Happened to Twitter and Facebook, are not native applications social networks themselves, but it is applications developed by the BlackBerry for its products. Is it a lack of interest of their own social networks for their products? Especially considering that both Facebook and Twitter have applications in Android iOS and provided for themselves.

BlackBerry OS 7

This is one of the things that I personally was surprised by the lack of detail and remarkable developments in comparison with other mobile operating systems. We must understand first of all very important, because in a move not expected last year, RIM decided to give it a new version of its old terminal operating system, something that is not really used in the BlackBerry world where normal is to buy one and keep the included software version forever. BlackBerry OS 6 will be allowed to install on Bold and Curve terminals prior to its launch, with the typical problems of delays caused by carriers, but it was a step forward.

In the world of smartphones based companies live to react to its competitors, Android and iOS allows system upgrades have a terminal for a long period of time.

This time, this will not happen with the BlackBerry OS 7. This new version just released in new terminals, starting requerimento BlackBerry Bold 9900 for processor and graphics.

And funny thing is that this version is very similar to BlackBerry OS 6, why? In fact it is BlackBerry OS 6.1, apart from support for NFC system, including terminals, higher resolution screen and touch. Apart from a change of icons there's not much to report.

Android Device Management and IOS

BlackBerry interesting movement to dominate the professional market, because now companies using BlackBerry Enterprise Server can manage terminals using Android or iOS .

This development comes after the takeover ubitexx , which provides a Web console for system administrators in companies and managing BlackBerry devices, Android and IOS, so you now have a BlackBerry Enterprise Server, can manage information from an iPhone , iPad, or any of its Android device company.

Conclusion

Today was the first day of the BlackBerry World, well, actually begins on Tuesday, May 3, but this day is when we have been presented to all news media. A New Bold, a couple of applications and enhancements to information management at the enterprise level. We are in the most important event during the year for RIM and the truth, the news are a little decaf. Do not get me wrong, the news really well when seen individually, a new terminal, a mysterious operating system upgrade, business services which gives them more power to manage the data from the smartphone ... But at the balloons are few changes to the consumer market than you and I care about and live.

It made ​​less news in the Curve range, the mid-range smartphone is selling more now thanks to what operators can be positioned at a very low price with competitive data tariffs. Neither has seen any of the applications playbook in any terminal that is on display, the BlackBerry OS 7 on the new Bold 9900 is still in beta ... These are the novelties of the year for BlackBerry? No, actually these are the developments until the end of the year because it expects new touchscreen terminals, both in range and in Storm Curve and there, on terminals that are intended for mass consumption is when you see if it really is capable BlackBerry reaching back to Apple and Google.

RIM introduces new BlackBerry Bold and services in World written in ALT1040 on 2 May, 2011 by Manu Contreras
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