Apparently, Twitter wins battle for TweetDeck

TweetDeck Twitter has bought for a sum which could be between 40 and 50 million dollars, or even that is what they report from TechCrunch .

We had talked previously about the rumors that Twitter would buy TweetDeck , but behind this there is a slightly longer history.

Our partners in Bitelia had discussed UberMedia , the company behind customers and UberSocial , Twidroyd and Echofon - which is rumored to have adquirdo the famous desktop client (although it has never never been an official announcement.) It was even UberMedia plans for-after the alleged purchase of Tweetdeck- create their own version of Twitter .

What happened? Well, apparently delayed negotiations with UberMedia too, the famous horse-trading transactions are expected when so great ", which gave Twitter a chance to make a final offer to make to stay with one of the largest customers Twitter, in fact it would be the most popular client which has not been created or modified by the company -.

TweetDeck is one of the most attractive targets for any company trying to control the Twitter ecosystem, in addition, users of this client are very different from those using the official application. This is, in most of the time-most active users who spend much more time on this social network than the other "casual users" and have greater influence.

Besides that we have Twitter statements in which he says he wants to have more control over the user experience of your service around-the famous "No more third party applications" - with which developers intended to focus on other of applications beyond Twitter clients.

If purchased Tweetdeck Twitter could say that d io the final step to control the application ecosystem around their platform while giving a white-gloved slap UberTwitter and intentions of creating a new microblogging service, a project that will surely think twice Sometimes, even knowing that just over 11% of published tweets go through their applications.

Still, it is said that more than anything was a defensive move to prevent and control this market UberMedia had too much weight within a platform, although it could be a step towards unifying the user experience, for good or worse, as demonstrated by poor decisions in modifying certain customers - anyone said # dickbar ? -.

Who stays with TweetDeck? Currently there are no official statements, but we are aware of what can happen and will continue to report.

Apparently, Twitter wins battle for TweetDeck written ALT1040 on 3 May, 2011 zapata131
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